This product should be handled with care. To maintain the shape use a shoehorn and alternate shoes daily. Exposure to the elements will alter the upper and sole, however this is normal and is what makes your Loro Piana shoes distinctive. To clean the suede upper, gently rub in the direction of the nap using a sponge, soft-bristle shoe brush, or cloth designed for cleaning suede. Wipe the soles clean with a damp light-coloured cloth. Avoid using soap or chemical cleaning products on any part of your shoes. Do not machine wash. To store, insert shoe trees or stuff with paper and place in separate cotton pouches.